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Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. Which standard connectors can be activated in Marketing Cloud Account Engagement

A) GoToWebinar
B) Youtube
C) Olark
D) Survey Monkey

2. Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.
How should LenoxSoft enable these prospects to get marketing content again?

A) Run a permission pass effort to all of the leads and contacts who have opted out.
B) Enable the prospect resubscribe feature in Marketing Cloud Account Engagement to allow prospects to opt back in.
C) Create an automation rule to clear the opt out field on the leads and contacts.

3. What is true about completion actions?

A) Completion actions will not execute for image files.
B) Completion actions can be criteria based.
C) Completion actions are retroactive and will apply to activities done before and after you apply them
D) Completion actions only execute for prospects. They will not affect visitors.

4. A Marketing Cloud Account Engagement administrator finds that all of the email addresses for their Marketing Cloud Account Engagement users have changed. What would be the root cause of this change?

A) Import and update users
B) User sync mapped email address
C) Marketing Cloud Account Engagement Admin changed each email address
D) Table action updated users

5. LenoxSoft utilizes Marketing Cloud Account Engagement Business Units. A marketing associate is no longer able to find a set of leads in their business unit (BU) and noticed they now appear in another BU.
Which two reasons could explain why this happened?
Choose 2 answers

A) The Marketing Data Sharing rule has changed and the leads no longer match the criteria.
B) The field value the Marketing Data Sharing rule criteria is defined by has been updated on the lead records.
C) The prospects submitted a form that updated the field controlling the Marketing Data Sharing rule for leads.
D) The leads have been reassigned to a user who does not exist in that BU.

Solutions: